Friday, April 15, 2016

Domino's Delivers a New Pizza Box Design.

Branding agency Jones Knowles Ritchie has created a new box for Domino's based on it's red and blue domino tile logo.

(old and new logo)

q103albany.com wrote in 2012, "Domino’s Pizza is changing with the times and announced they are dropping the word Pizza from their name.  The stores are offering now much more that just pizza including pasta, salad, wings, chicken sandwiches, Parmesan bread, sodas and chocolate lava cake plus they are ready to unleash a new idea called Pizza Theater."

Read More: Domino’s Pizza Is Changing Their Name

So, considering the new logo (the one on the right), Jones Knowles Ritchie did something brilliant and made a box resembling one or the other half of the logo.

You Won't Believe Why They Did This

It's actually pretty simple, really.  Jones Knowles Ritchie did some research and found out that 96% of the Domino's orders in the United Kingdom are for two pizzas due to a long running two-for-one specials. The box design is only for stores in the UK.


Photo by Jones Knowles Ritchie.

Read more details at Wired.

What’s going on with pizza boxes?

Think of the most mundane things in your life. The cardboard on the inside of a roll of toilet paper, the plain old Amazon.com box, or the box your pizza comes in. Nothing special. A pizza box enables the delivery guy to get it to your door with out destroying the pizza. Not much to it.  WRONG.

Meet Scott Wiener. Scott has collected more than 650 pizza boxes from 45 countries around the world. He knows quite a bit about them too. Some are super simple. Some have special heat detecting stickers and some are brilliant. Click the link below to discover what Scott thinks is the "greatest pizza box on earth.  Don't miss the box slide show on the top of Wired's article.




If you think this is cool, you should pick up a copy of Scott's book -- to go!

Saturday, March 12, 2016

Guitars made from Cardboard


Here is a Stratocaster Fender made from cardboard

It plays and feels just like a regular guitar.


You can even make your own guitar!




Saturday, March 9, 2013

Cool gadgets made from cardboard

Mashable has an article about some really neat things made from cardboard. "7 Working Devices Made From Cardboard" "They designed a series of creations including a masterclock, speedway racing game, punch card reader, cloud player and NAND gate."

Sunday, October 21, 2012

Taiwanese Restaurant Made of Cardboard

The Carton Restaurant in Taichung City's Carton King Creativity Park is made entirely of cardboard. To remove any fears the chairs may collapse, the staff prove they can hold over 300 lbs or two people. Click for picture

Carton King Creativity Park is a wonderland of  creative paper products. In addition to the restaurant, it features the Carton King, decorated with paper toys such as trains. The Honey Museum  offers visitors a peek into the busy lives of bees.

WMU Bigelow Hall Cardboard Boat Race

Three teams from Western Michigan University Bigelow Hall competed in a cardboard boat race on Gabel Natatorium's swimming pool.

The cardboard boats were requiered to carry two crew members across the pool and back. Each team had only one hour, cardboard, and ducttape to build their ship. One boat, surprisingly, held up to four crew members before a fifth sank it. The student hope to make this an annual event. Click the link above for a picture.


Amazing cityscapes made from cardboard

These are some fantastic creations by set designer of New York, Paris, and other famous cities made from cardboard.  Click to see picture.