What in the name of sustainability is a "cardboard can" that's under development for carbonated soft drinks (CSDs)? Even the developer admits the idea may be ahead of its time.
According to Alan Hart, VP consumer products-USA of Sagentia Ltd. (www.sagentia.com), the company is more a "do-tank" than think-tank. And while it has been thinking for some time about the concept of a "cardboard can," now they are trying to do something about it.
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